I'm all for free services sponsored by advertising - the entire Googleverse for example. But receiving "sponsored screensavers" aka ads on my Kindle to save $24? You have got to be joking Amazon.com. This must be an April Fools joke that's ten days late.
This is doubly disappointing given the rumours on the tech sites that Amazon would soon offer the Kindle for $99 or even free to Prime members like me!