Since I live in the US and own a car there, I'm potentially the right target for this ad. But how on earth does this web site know that?
(1) The Courier Mail is a lousy paper. I only read it because it's Brisbane's local paper.
Friday, December 05, 2008
How does it decide that?
I'm sitting in South Africa and browsing a web site of an Australian newspaper(1) and this is the ad that is displayed.
Since I live in the US and own a car there, I'm potentially the right target for this ad. But how on earth does this web site know that?
(1) The Courier Mail is a lousy paper. I only read it because it's Brisbane's local paper.
Since I live in the US and own a car there, I'm potentially the right target for this ad. But how on earth does this web site know that?
(1) The Courier Mail is a lousy paper. I only read it because it's Brisbane's local paper.
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